SKINS - DNAmic Launch with Cian O’Sullivan

Tue, 9th February 2016

Performance and innovation are in our DNA.

SKINS builds unique Dynamic Gradient Compression into popular A200 garments for first time, creating brand new range name - SKINS DNAmic

Sports compression wear leader, SKINS, has unveiled a major upgrade to its popular A200 range by combining significant technical improvements with a vibrant new look.

Originally introduced in 2011, SKINS’ second-tier range will feature the company’s revolutionary Dynamic Gradient Compression for the first time – previously only used in their premium 400 Seriesranges.

SKINS DNAmic is built from 3 technical fabrics, provides focused support and stability to active muscles, and features 4-needle flat lock stitching for durability. The range is further supported by BMI (Body Mass Index) sizing matrix for a comfortable fit.

With moisture management wicking and proven 50+ UV protection in all non-mesh areas, the overhaul is completed by a colour update and the introduction of highly individual, futuristic prints for each of the men’s and women’s ranges.

THINK SKINS – THINK BLACK AND YELLOW

Historically, SKINS has owned black and yellow in the field of sports compression. The importance of maintaining this signature colour combination is recognised and has been incorporated into the DNAmic styling. You will see that the colour blocked styles combining citron yellows with shades of black feature strongly.

SKINS also collaborated with up and coming Sydney-based street artist, James Jirat Patradoon, to develop unique graphic prints that reflect the innovation, energy and construction of the new range. The resulting exclusive prints create a hypnotic illusion of vibration and movement.

“The A200 range has enjoyed popularity as a consistent training range, but technical advancements meant it was time to raise the bar,” explains SKINS’ product Designer, Toni Noonan. “This also gave us the opportunity for a total revamp of the look aswell. Our inspiration for DNAmic was to create garments that are worn to be seen.”

Toni Noonan continues, “Our collaboration with James has given the new range a unique, vibrant and contemporary feel, and we are confident DNAmic will be highly sought-after – both in terms of its technical proficiency and its unmissable style.